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Use triggers strategically to prompt desired actions from "summary" of Hooked by Nir Eyal
Triggers are external stimuli that prompt us to action. They take two forms: external and internal. External triggers are cues from our environment that tell us what to do next. Internal triggers, on the other hand, are cues from within that prompt us to act. Understanding the difference between the two is crucial in designing products that create user habits. Triggers can be used strategically to prompt desired actions. By understanding the psychology behind triggers, product designers can create products that users engage with on a regular basis. For example, by strategically placing triggers in the user experience, designers can create habits that keep users co...
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