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Set clear goals and objectives from "summary" of Every Job is a Sales Job: How to Use the Art of Selling to Win at Work by Cindy McGovern
Setting clear goals and objectives is crucial in achieving success in any endeavor. Without a clear direction, it is easy to get lost or lose motivation along the way. When you know exactly what you are working towards, it becomes much easier to stay focused and on track. Think of your goals as the destination on a map. If you don't know where you are going, how will you know which path to take? Setting clear goals gives you a sense of purpose and direction. It helps you prioritize your tasks and make decisions that align with your ultimate objectives. When setting goals, it is important to make them specific and measurable. Vague goals such as "do better at work" are unlikely to provide much guidance or motivation. Instead, try setting goals like "increase sales by 20% in the next quarter...
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