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Emotional experiences can be designed from "summary" of Emotional Design by Don Norman

Designing emotional experiences is not about manipulating people's feelings or emotions. It is about understanding human behavior and psychology to create products that resonate with users on an emotional level. By incorporating elements that appeal to our emotions, designers can create products that not only fulfill functional needs but also evoke positive feelings and connections. Emotional experiences can be designed by considering factors such as aesthetics, usability, and emotional impact. Aesthetics play a significant role in shaping our emotional responses to products. Beautifully designed products can evoke feelings of pleasure and delight, while poorly designed products can elicit frustration and disappointment. By paying attention to details such as colors, shapes, and textures, designers can create products that are visually appealing and emotionally engaging...
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    Emotional Design

    Don Norman

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