Provide value to your audience to keep them engaged from "summary" of Crushing It! by Gary Vaynerchuk
To truly connect with your audience and keep them engaged, you must provide them with value. This means giving them something that enriches their lives in some way, whether it's entertainment, education, inspiration, or a combination of all three. When you consistently deliver value to your audience, they will keep coming back for more. Value can take many forms, depending on your niche and the preferences of your audience. For some, value might mean sharing useful tips and insights that help them solve a problem or achieve a goal. For others, it could be entertaining content that makes them laugh or feel inspired. The key is to understand what your audience values and tailor your content to meet those needs. When you focus on providing value, you build trust with your audience. They see you as someone who genuinely cares about them and wants to help them succeed. This trust is essential for building a loyal following who will support you and your brand over the long term. One way to provide valu...
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