Cultural differences can impact communication in business from "summary" of Business Communication Today by Courtland L. Bovée,John V. Thill,Barbara E. Schatzman
Understanding cultural differences is crucial in the business world because it can significantly affect communication between individuals from different backgrounds. Businesses today operate in a global environment where employees, customers, and partners come from diverse cultural backgrounds. These cultural differences can impact various aspects of communication, such as language, nonverbal cues, and communication styles. Language is one of the most obvious barriers to effective communication in a multicultural business setting. Different languages have different words, phrases, and idioms that can be easily misunderstood or misinterpreted by individuals who are not familiar with them. Moreover, the use of jargon, slang, or technical terms can further complicate communication between people from different cultural backgrounds. Nonverbal cues, such as body language, facial expressions, and ...
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