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Consistency is crucial in engagement from "summary" of The Thank You Economy by Gary Vaynerchuk

Engagement in today's digital age is not just about posting a few times a week and calling it a day. It's about being present and active consistently, day in and day out. This is where many businesses fall short - they lack the consistency needed to truly engage with their audience. When you are consistent in your engagement efforts, you are showing your audience that you are reliable and trustworthy. You are not just showing up when it's convenient for you, but rather, you are making an effort to be present and engage with your audience on a regular basis. This consistency builds trust and loyalty with your audience, which is crucial in today's competitive business landscape. Consistency also helps you stay top of mind with your audience. By engaging with them consistently, you are ensuring that they do not forget about you. You are staying relevant in their minds, which increases the likelihood that they will choose your business when they are in need of your products or services. Moreover, consistency in engagement allows you to build relationships with your audience over time. By showing up consistently and engaging with them on a regular basis, you are able to connect with them on a deeper level. This connection leads to stronger relationships, which ultimately translates into increased customer loyalty and advocacy.
  1. Consistency is not just important in engagement - it is crucial. It is the foundation on which successful relationships with your audience are built. By being consistent in your engagement efforts, you are able to build trust, stay top of mind, and foster strong relationships with your audience. This ultimately leads to increased customer loyalty and advocacy, which are essential for long-term business success.
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The Thank You Economy

Gary Vaynerchuk

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