You can start a business with very little money using The 12 Standard Forms of Value from "summary" of The Personal MBA by Josh Kaufman
Starting a business can be an expensive endeavor, but it doesn't have to be. By understanding and leveraging The 12 Standard Forms of Value, you can minimize the amount of money required to get your business up and running. These twelve forms encompass all the ways in which value can be created and exchanged in the marketplace, offering a comprehensive framework for building a successful business without breaking the bank. The first form of value is Productivity, which involves helping people get more done in less time. By identifying ways to increase efficiency and streamline processes, you can provide a valuable service to customers without a significant upfront investment. The second form, Quality, focuses on delivering products or services that are superior to those offered by competitors. By emphasizing excellence and attention to detail, you can create a strong value proposition that attracts customers willing to pay a premium for your offerings. The third form of value is Convenience, which involves making it easier for customers to obtain the products or services they need. By offering seamless purchasing processes and efficient delivery options, you can differentiate your business and attract customers looking for a hassle-free experience. The fourth form, Risk Reduction, involves providing peace of mind to customers by offering guarantees, warranties, or insurance policies that protect their investment. By minimizing the potential downside of a purchase, you can in...
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