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Start with a minimum viable product from "summary" of The Lean Entrepreneur by Brant Cooper,Patrick Vlaskovits

The concept of starting with a minimum viable product is at the core of Lean Startup methodology. Instead of spending months or even years developing a product in isolation, the idea is to get something out into the market as quickly as possible. This doesn't mean cutting corners or delivering a subpar product, but rather focusing on what is essential to test your assumptions and gather feedback. By starting with a minimum viable product, you can validate your ideas with real customers and learn what works and what doesn't. This iterative approach allows you to make adjustments based on actual data and insights, rather than relying on assumptions or guesswork. It also helps you avoid wasting time and resources on features or functionalities that may not be necessary or valuable to your target audience. The key to creating a successful minimum viable product is to identify the core value proposition of your product or service and focus on delivering that in a simple and effective way. This means stripping away any unnecessary features or complexities that don't directly contribute to solving the problem or meeting the needs of your customers. Starting with a minimum viable product also allows you to get to market faster, which can give you a competitive advantage and help you establish a foothold before other competitors enter the space. It enables you to test your assumptions and hypotheses in a real-world environment, where you can gather feedback, iterate, and improve based on actual user behavior.
  1. Starting with a minimum viable product is about embracing uncertainty and being willing to adapt and evolve based on what you learn. It's a mindset that values learning over knowing, experimentation over planning, and agility over perfection. By taking this approach, you can increase your chances of success and build a product that truly meets the needs of your customers.
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The Lean Entrepreneur

Brant Cooper

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