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Inattentional blindness causes us to miss visible objects from "summary" of The Invisible Gorilla by Christopher Chabris,Daniel Simons

Inattentional blindness is the phenomenon that causes us to miss visible objects when our attention is focused elsewhere. When our attention is engaged in one task, we may fail to notice unexpected objects or events that are right in front of us. This can happen even when the objects are highly visible and would normally be easily noticed. One famous example of inattentional blindness is the gorilla experiment conducted by psychologists Christopher Chabris and Daniel Simons. In this experiment, participants were asked to watch a video of people passing basketballs and count how many times the ball was passed. In the middle of the video, a person in a gorilla suit walks into the frame, beats their chest, and then walks out. Surprisingly, about half of the participants failed to notice the gorilla because they were so focused on counting the basketball passes. This experiment demonstrates how inattentional blindness can cause us to miss even obvious objects when our attention is otherwise occupied. Our brains have a limited capacity to process information, so when we are focused on one task, we may not be able to process other information at the same time. This can lead to us missing important details or events that are happening right in front of us. Inattentional blindness is not a sign of a failing brain, but rather a normal limitation of our cognitive processes. Our brains are constantly filtering out irrelevant information to focus on what is most important at any given moment. While this is usually a helpful adaptation, it can also lead to us missing important details or events if our attention is not directed towards them.
  1. Inattentional blindness is a fascinating and important concept that highlights the limitations of our attention and perception. It reminds us to be mindful of where we direct our focus and to be aware of the potential for us to miss visible objects when our attention is elsewhere.
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The Invisible Gorilla

Christopher Chabris

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