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The influence of IoT on consumer behavior from "summary" of The Internet of Things by Michael Miller

IoT has revolutionized the way consumers interact with products and services. By connecting everyday devices to the internet, IoT has provided consumers with unprecedented convenience and control over their surroundings. From smart thermostats that adjust temperatures based on occupancy, to connected cars that provide real-time traffic updates, IoT has transformed the consumer experience in profound ways. One of the key ways in which IoT has influenced consumer behavior is through the personalization of products and services. With IoT-enabled devices collecting data on consumer preferences and habits, companies can tailor their offerings to individual needs and preferences. For example, smart home devices can learn a user's daily routine and adjust settings accordingly, providing a more customized and intuitive...
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    The Internet of Things

    Michael Miller

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