Engage in ongoing dialogues from "summary" of Permission Marketing by Seth Godin
The key to successful marketing in today's cluttered environment is engaging in ongoing dialogues with your audience. This means more than just sending out occasional messages or advertisements. It means creating a two-way conversation that allows you to truly connect with your customers. By engaging in ongoing dialogues, you can build relationships with your audience. You can learn more about their needs, preferences, and behaviors, which allows you to tailor your marketing messages to be more relevant and effective. This not only increases the likelihood of a sale but also helps to foster loyalty and advocacy among your customers. One of the benefits of ongoing dialogues is the opportu...
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