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Don't be afraid to make the tough calls, even when they're unpopular from "summary" of The Hard Thing About Hard Things by Ben Horowitz

When faced with tough decisions as a leader, it can be tempting to choose the path of least resistance, even if it means avoiding unpopular choices. However, succumbing to this temptation can be detrimental to the long-term success of a company. In times of crisis or uncertainty, it is crucial for leaders to have the courage to make tough calls, even if they are met with resistance or criticism. Making tough calls requires a willingness to confront uncomfortable truths and take decisive action, even when it may not be the most popular or easy choice. This ability to ...
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    The Hard Thing About Hard Things

    Ben Horowitz

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