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Aesthetic design can positively influence user perception from "summary" of The Design of Everyday Things by Donald A. Norman

Aesthetic design plays a crucial role in shaping the way users perceive and interact with a product. When a product is visually appealing, it can create a positive impression in the user's mind, setting the stage for a more enjoyable and engaging experience. The look and feel of a product can influence how users approach it, and can even affect their overall satisfaction with the product. By incorporating elements of aesthetics into the design, designers can make a product more appealing and user-friendly. This can help to attract users and keep them engaged, ultimately leading to a more positive user experience. Aesthetic design can also enhance the usability of a product by making it more intuitive and easy to u...
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    The Design of Everyday Things

    Donald A. Norman

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