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Persuasion is a powerful tool from "summary" of Técnicas de Persuasão by Adenilson Giovanini
The ability to persuade others is a potent skill that can be harnessed for various purposes. Whether you are trying to sell a product, convince someone to see your point of view, or rally people behind a cause, the power of persuasion can help you achieve your objectives effectively. By understanding the principles of persuasion and mastering the techniques outlined in this book, you can influence people's thoughts, beliefs, and behaviors in a way that benefits you. Persuasion is not about manipulation or coercion but about presenting your arguments in a compelling way that resonates with your audience. When you are able to persuade others successfully, you can build trust, establish credibility, and create lasting relationships based on mutual understanding and respect. People are more likely to listen to you, follow y...
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