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Using humor effectively can enhance communication from "summary" of Supercomunicadores by Charles Duhigg
Humor is a powerful tool in communication. When used effectively, it can break down barriers and create connections with others. In fact, humor has been shown to increase likability and trustworthiness in a speaker. This is because laughter creates a positive emotional experience, making people more open and receptive to the message being conveyed. By injecting humor into conversations, presentations, or speeches, communicators can capture their audience's attention and keep them engaged. However, it is important to note that not all humor is created equal. Inappropriate or offensive jokes can backfire and damage relationships. The key is to use humor that is light-hearted, relatable, and appropriate for the situation. This requires an understanding of the audience and the context in which the communication is taking place. By tailoring humor to fit the audience'...
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