Law 13: When asking for help, appeal to people’s selfinterest from "summary" of Summary of the 48 Laws of Power by Instaread
Law 13 states that when you need assistance from others, it is crucial to appeal to their self-interest. People are naturally inclined to prioritize their own needs and desires above others, so framing your request in a way that benefits them will increase the likelihood of receiving their help. By highlighting how helping you will ultimately benefit them, individuals are more likely to be motivated to assist you. One way to appeal to someone’s self-interest is by emphasizing how helping you aligns with their own goals or objectives. By demonstrating that supporting you will help them achieve their own aspirations, you make it easier for them to justify assisting you. This creates a win-win situation where both parties stand to benefit from the collaboration. Another effective strategy is to appeal to their ego. People often enjoy feeling important and valued, so by framing your request in a way that highlights their expertise or capabilities, you appeal to their sense of pride. This approach can make them more receptive to helping you as it reinforces their self-worth and significance. Furthermore, it is important to consider the timing and context of your request. By approaching individuals when they are most likely to be receptive and framing your appeal in a way that resonates with their current priorities, you increase the chances of them being willing to assist you. Understanding their motivations and tailoring your request accordingly can significantly enhance the likelihood of receiving their support.- Appealing to people’s self-interest when seeking help is a powerful strategy for gaining their assistance. By highlighting how supporting you aligns with their goals, appealing to their ego, and considering the timing and context of your request, you can increase the chances of receiving the help you need. This approach creates a mutually beneficial relationship where both parties stand to gain from the collaboration.
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