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Start with why from "summary" of Start with Why by Simon Sinek
The concept of "Start with Why" is all about understanding the purpose, cause, or belief that drives you or your organization. It's about digging deep to uncover the core reason behind what you do, rather than just focusing on the what and how. When you start with why, you are able to communicate your beliefs and values in a way that resonates with others on a more emotional level. By starting with why, you are able to inspire action and loyalty in those around you. People are drawn to a strong sense of purpose and are more likely to buy into your vision if they understand the why behind it. This principle is evident in some of the most successful companies and leaders in the world, who are able to create passionate followers by clearly communicating their why. When you start with why, you are able to differentiate yourself from the competition. Many companies focus solely on what they do and how they do it, but by starting with why, you are able to stand out and attract a loyal following. By clearly articulating your purpose and beliefs, you are able to attract like-minded individuals who share your values. Starting with why also helps to guide decision-making and keep you on track. By constantly referring back to your why, you are able to make choices that are aligned with your core values and beliefs. This sense of purpose provides a strong foundation for everything you do, allowing you to stay focused and motivated even in the face of challenges.- Starting with why is about tapping into the power of purpose and belief to drive action and create a lasting impact. By understanding and communicating your why, you are able to inspire others, differentiate yourself, and stay true to your core values. This principle has the potential to transform not only your business, but also your life.
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