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Encourage a sense of belonging from "summary" of Start with Why by Simon Sinek

Encouraging a sense of belonging is essential to creating a strong and loyal following for a cause, organization, or movement. When individuals feel like they belong to something greater than themselves, they are more likely to remain dedicated and inspired. This sense of belonging fosters a deep connection and commitment that goes beyond mere transactions or interactions. Humans have an innate desire to feel connected to others and to be part of a community. This feeling of belonging satisfies a fundamental human need and provides individuals with a sense of purpose and identity. When people believe that they are valued members of a group, they are more likely to invest their time, energy, and resources into supporting that group's mission or goals. Creating a sense of ...
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    Start with Why

    Simon Sinek

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