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Pivot or persevere based on feedback from "summary" of Running Lean by Ash Maurya
When developing a product, the journey often involves navigating uncertainties and validating assumptions. One of the most crucial steps in this process is assessing customer feedback to determine the viability of the current approach. Feedback acts as a compass, directing efforts either towards a significant change in strategy or a refinement of the existing plan. Start by gathering qualitative and quantitative data from customers. This data reveals insights into whether the proposed solution effectively addresses their pain points or if adjustments are necessary. It’s essential to differentiate between valid criticism and noise. Valid feedback highlights areas of improvement while indicating that the core idea may still hold value. If feedback suggests that the product is not meeting customer needs, it may be time to consider a pivot. A pivot involves a fundamental shift in strategy while retaining the original vision. This could mean altering the target market, modifying features, or changing the delivery method. This decision is not a failure but rather an informed adjustment based on real-world evidence. On the other hand, positive feedback indicates that the product resonates well with users. In this case, it’s about persevering and refining the offering further. This involves enhancing features, improving customer support, or optimizing the user experience. The goal is to build momentum and deepen customer engagement.Similar Posts
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