Strive to be extraordinary in business from "summary" of Purple Cow by Seth Godin
In a crowded marketplace, where consumers are constantly bombarded with endless choices, it is no longer enough to simply be good. Good is no longer remarkable. Good is forgettable. To truly succeed in today's business landscape, you must strive to be extraordinary. You must stand out from the sea of mediocrity and capture the attention of your target audience in a way that leaves a lasting impression. Being extraordinary means daring to be different. It means rejecting the status quo and embracing innovation and creativity. It means taking risks and pushing boundaries. It means challenging yourself to think...
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