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Differentiate your product in the market from "summary" of Purple Cow by Seth Godin

In a crowded marketplace where consumers are bombarded with countless options, it is essential for a product to stand out from the competition. This is where differentiation comes into play. By creating a product that is truly remarkable and unique, a company can capture the attention of consumers and leave a lasting impression. To differentiate a product successfully, it is crucial to focus on innovation and creativity. This means going beyond making minor tweaks or improvements to existing products and instead, thinking outside the box to come up with something truly groundbreaking. By pushing the boundaries of what is possible, a company can create a product that is unlike anything else on the market. Furthermore, differentiation requires a deep understanding ...
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    Purple Cow

    Seth Godin

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