Utilize body language to your advantage from "summary" of Psychology of Selling by Brian Tracy
When you are engaged in a conversation with a potential customer, your body language can speak volumes about your intentions and personality. It is essential to be aware of the signals you are sending through your posture, gestures, and facial expressions. By utilizing body language to your advantage, you can establish a stronger connection with the other person and enhance your selling potential. One key aspect of using body language effectively is maintaining good eye contact. By looking directly at the person you are speaking with, you convey confidence and sincerity. Avoiding eye contact can give the impression that you are untrustworthy or disinterested. Additionally, mirroring the other person's body language can help create a sense of rapport and understanding. By subtly mimicking their gestures an...
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