Understand where to play from "summary" of Playing to Win by A.G. Lafley,Roger L. Martin
To win in the game of business, companies must first understand where they should compete. This involves making strategic choices about which markets to enter and which to avoid. The concept of "understanding where to play" is all about being deliberate and intentional in selecting the battlegrounds where a company will compete. To determine where to play, a company must assess its strengths and weaknesses, as well as the opportunities and threats in the external environment. This requires a deep understanding of the market dynamics, customer needs, competitive landscape, and broader trends that could impact the business. Choosing where to play is not just about picking a market at random, but about selecting one where the company has a right to win. This means play...
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