Respect the customer's time and privacy from "summary" of Permission Marketing by Seth Godin
Customers today are busier than ever before. They are bombarded with messages from every direction, all vying for their attention. In this noisy environment, it is crucial for businesses to respect their customers' time. By understanding and acknowledging the value of their time, businesses can build trust and loyalty with their customers. Moreover, respecting the customer's privacy is equally important. Customers are increasingly concerned about their privacy and how their personal information is being used. Businesses that take a proactive approach to protecting their customers' privacy will earn their trust and establish a strong relationship with them. In the book, the author emphasizes the importan...
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