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Connect emotionally with your audience to win them over from "summary" of Manual de Oratória, Carisma e Persuasão by Breno Dores
Connecting emotionally with your audience is a fundamental aspect of effective communication. When you are able to establish a strong emotional connection with your listeners, you create a bond that goes beyond mere words. This connection allows you to capture their attention, engage their interest, and ultimately persuade them to see things from your perspective. One of the most powerful ways to connect emotionally with your audience is through storytelling. By sharing personal anecdotes, experiences, or examples that evoke common emotions, you can make your message more relatable and memorable. When people can see themselves reflected in your stories, they are more likely to feel a sense of empathy and connection with y...
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