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Communication should be consistent and aligned with organizational values from "summary" of Leadership Communication by Deborah Barrett

Consistency in communication is essential when it comes to leadership. It is not enough for leaders to communicate their values and expectations once and then assume that everyone understands and remembers them. Instead, leaders must consistently reinforce their messages through various channels and opportunities. This means that leaders should communicate their values and expectations in meetings, emails, presentations, and any other interactions they have with their team members. Furthermore, consistency in communication helps to build trust and credibility with team members. When leaders consistently communicate their values and expectations, team members are more likely to believe in and align with those values. On the other hand, inconsistent communication can lead to confusion and mistrust among team members. If leaders say one thing and do another, team members may become skeptical of their intentions and lose faith in their leadership. In addition to consistency, communication should also be aligned with organizational values. This means that leaders should ensure that their messages are in line with the values and goals of the organization as a whole. When leaders communicate in a way that is consistent with organizational values, they help to create a cohesive and unified team that is working towards a common purpose. By aligning their communication with organizational values, leaders can also reinforce those values and help to create a strong organizational culture. When leaders consistently communicate values such as integrity, respect, and collaboration, they set the tone for how team members should interact with one another and with clients or customers. This can lead to a more positive work environment and ultimately, better outcomes for the organization as a whole.
  1. Consistency and alignment are key principles of effective leadership communication. By consistently reinforcing their values and expectations and aligning their communication with organizational values, leaders can build trust, credibility, and a strong organizational culture. This, in turn, can lead to better teamwork, increased productivity, and ultimately, greater success for the organization.
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Leadership Communication

Deborah Barrett

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