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Utilize social media to reach new customers from "summary" of How to Sell Anything to Anybody by Joe Girard
In today's digital age, social media has become a powerful tool for businesses to connect with potential customers. Platforms like Facebook, Instagram, and Twitter offer a unique opportunity to reach a wide audience and establish a strong online presence. By utilizing social media effectively, salespeople can expand their reach and attract new customers to their products or services. One key advantage of using social media for sales is the ability to target specific demographics and interests. By creating targeted ads and content, salespeople can tailor their messaging to resonate with potential customers who are most likely to be interested in what they have to offer. This targeted approach can help salespeople reach new customers who may not have been exposed to their brand through traditional marketing channels. Additionally, social media allows sa...
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