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Use humor effectively to connect with your audience from "summary" of How to Say It, Third Edition by Rosalie Maggio

Humor is a powerful tool for establishing rapport with your audience. When used effectively, humor can help you connect with your listeners on a deeper level, making your message more engaging and memorable. A well-placed joke or witty comment can break the ice and create a sense of camaraderie between you and your audience. It shows that you are not just a speaker, but a real person with a sense of humor. However, it is important to use humor judiciously and appropriately. Not all jokes will resonate with every audience, so it is crucial to gauge the mood and sensibilities of your listeners before cracking a joke. Avoid offensive or controversial humor that may alienate or offend your audience. Instead, opt for light-hearted jokes or anecdotes that are relatable and non-controversial. Remember, the goal is to connect with your audience, not to make them uncomfortable. Incorporating humor into your speech can also help make your message more memorable. People are more likely to remember information that is presented in a humorous or entertaining way. By injecting humor into your presentation, you can make your message more engaging and help your audience retain key points. Just be sure not to sacrifice the substance of your message for the sake of a laugh. Humor should enhance your message, not overshadow it. In addition to making your message more engaging and memorable, humor can also help to humanize you as a speaker. It shows that you are not just a robotic presenter reciting information, but a real person with a personality. This can help to build trust and rapport with your audience, making them more receptive to your message. By using humor effectively, you can create a connection with your audience that goes beyond the words you speak.
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    How to Say It, Third Edition

    Rosalie Maggio

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