Building rapport through active listening is crucial in persuasion from "summary" of How to Influence People and Become A Master of Persuasion by Clark John
In order to effectively persuade others, it is essential to build rapport through active listening. This means really tuning in to what the other person is saying, rather than just waiting for your turn to speak. When you actively listen to someone, you show them that you value their opinions and thoughts, which can help to create a sense of connection and trust. By listening carefully to the other person, you can gain valuable insights into their beliefs, values, and concerns. This information can then be used to tailor your persuasive approach in a way that resonates with them on a deeper level. For example, if you discover that someone values honesty above all else, you can frame your argument in a way that emphasizes the truthfulness of you...
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