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A good strategy requires making tough choices from "summary" of Good Strategy Bad Strategy by Richard Rumelt

Good strategy is not about simply making a list of goals or aspirations. It involves making tough choices about what actions to take and what not to take. This requires discipline and focus. When crafting a strategy, it is essential to prioritize and decide where to concentrate resources and efforts. This may mean saying no to certain opportunities or activities that do not align with the overall strategic direction. By making tough choices, a good strategy becomes more than just a wish list. It becomes a roadmap for success, guiding decision-making and actions towards a specific goal. Without tough choices, a strategy can easily become diluted and ineffective. It is like trying to go in multiple directions at once, resulting in confusion and inefficiency. Tough choices also force an organization to confront its limitations and constraints. In the face of limited resources, time, and energy, it is essential to prioritize and focus on what truly matters. This may involve making sacrifices or trade-offs, but it is necessary for achieving long-term success. Ultimately, a good strategy is about making clear and decisive choices that set a direction and provide a framework for decision-making. It is about being intentional and purposeful in every action taken. This clarity and focus are what differentiate good strategy from bad strategy, which often lacks direction and coherence.
  1. Making tough choices is not easy, but it is a crucial aspect of developing a good strategy. It requires courage, discipline, and a willingness to let go of certain options in order to pursue the best course of action. By embracing tough choices, organizations can create a strategy that is focused, effective, and ultimately successful.
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Good Strategy Bad Strategy

Richard Rumelt

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