Gen Z craves experiences over things from "summary" of Gen Z Frequency by Gregg L Witt,Derek E Baird
Gen Z, the generation born from the mid-1990s to the early 2000s, is known for their preference for experiences over material possessions. This generation values experiences that create lasting memories and emotional connections more than owning tangible items. They seek out opportunities to explore, learn, and grow through unique experiences that enrich their lives. This shift in mindset is influenced by various factors, including the rise of social media, which has made it easier for Gen Z to share their experiences with others and seek validation from their peers. The desire for experiences over things is also fueled by the belief that experiences contribute more to personal growth and happiness than material possessions. Gen Z values self-expressio...
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