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Sentiment analysis determines the emotional tone of text data from "summary" of Data Science for Business by Foster Provost,Tom Fawcett

Sentiment analysis involves determining the emotional tone of text data. This can be crucial for understanding how customers feel about a product, service, or brand. By analyzing the sentiment of text data, organizations can gain insights into customer attitudes and opinions. The process of sentiment analysis typically involves using natural language processing techniques to classify text as positive, negative, or neutral. This classification can be based on a variety of factors, such as the words used, the context in which they are used, and the overall tone of the text. Sentiment analysis can be applied t...
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    Data Science for Business

    Foster Provost

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