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Datadriven businesses outperform competitors from "summary" of Data Driven: Harnessing Data and AI to Reinvent Customer Engagement by Tom Chavez,Vivek Vaidya,Chris O’Hara

Data-driven businesses have a competitive edge over their rivals. By harnessing the power of data and AI, these companies are able to make informed decisions that drive success. They can analyze customer behavior, predict trends, and personalize marketing efforts to meet the needs of their target audience. This allows them to stay ahead of the curve and adapt quickly to changing market conditions. One of the key advantages of data-driven businesses is their ability to optimize customer engagement. They can use data to tailor their products and services to individual preferences, creating a more personalized experience for their customers. This leads to increased customer satisfaction and loyalty, as well as higher conversion r...
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    Data Driven: Harnessing Data and AI to Reinvent Customer Engagement

    Tom Chavez

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