The subconscious mind plays a vital role in decisionmaking from "summary" of Blink by Malcolm Gladwell
In the midst of making decisions, we often believe that we are carefully weighing all the options and considering every possible outcome. However, what if I told you that our subconscious mind is doing most of the work without us even realizing it? According to Gladwell, our unconscious thoughts and feelings play a significant role in our decision-making process. This concept may seem counterintuitive at first, as we are used to associating rationality and logic with conscious deliberation. But the truth is, our subconscious mind is constantly processing information and making snap judgments based on our past experiences and emotions. In fact, research has shown that our unconscious mind is capable of making complex decisions in as little as two seconds. One example that Gladwell uses to illustrate this point is the story of the Getty Museum purchasing a statue known as the Kouros. Despite all the experts who had examin...
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