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Emphasize the importance of relationships from "summary" of You, Inc by Harry Beckwith
Building and maintaining relationships is the cornerstone of success in business. It is not enough to simply provide a product or service; you must also cultivate a strong connection with your customers. By prioritizing relationships, you can ensure customer loyalty and repeat business. When you focus on relationships, you are showing your customers that you value them as individuals. This personal touch sets you apart from your competitors and fosters a sense of trust and loyalty. People are more likely to do business with someone they know and trust, so investing time and effort into building relationships can pay off in the long run. Furthermore, strong relationships can lead to valuable referr...
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