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A more transparent and ethical approach to data collection is necessary from "summary" of Who Owns the Future? by Jaron Lanier

The current system of data collection is fundamentally flawed. The vast amounts of data gathered from individuals every day are often done so without their explicit consent or full understanding of how their information will be used. This lack of transparency in the data collection process not only infringes upon individuals' privacy rights but also undermines the ethical principles that should govern the handling of personal data. To address these issues, a more transparent approach to data collection is necessary. This means that individuals should be fully informed about what data is being collected from them, how it will be used, and who will have access to it. This transparency is essential in order to uphold individuals' rights to privacy and ensure that their personal information is not misused or exploited. Furthermore, an ethical approach to data collection requires that individuals have control over their own data. This means that individuals should have the ability to determine what information they are comfortable sharing and with whom. By giving individuals greater agency over their own data, we can help to mitigate the risks of data misuse and exploitation.
  1. A more transparent and ethical approach to data collection is not only necessary to protect individuals' privacy rights but also to uphold the integrity of the data ecosystem as a whole. Without these safeguards in place, the current system of data collection will continue to perpetuate inequalities and injustices, further eroding trust in the digital economy. It is imperative that we prioritize transparency and ethics in data collection in order to build a more fair and just society.
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Who Owns the Future?

Jaron Lanier

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