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Buffett believes in buying businesses, not just stocks from "summary" of Warren Buffett's Ground Rules by Jeremy Miller
Warren Buffett’s approach to investing is quite different from the average investor. While many people focus solely on buying stocks, Buffett takes a more holistic view. He believes in buying businesses, not just stocks. This means that he looks at the underlying business itself—its financials, management team, competitive advantages, and long-term prospects—rather than just its stock price. When Buffett decides to invest in a company, he sees himself as buying a piece of that business. He looks for companies that have strong competitive moats, meaning they have a sustainable advantage over their competitors. This could come in the form of a strong brand, a unique product, or a dominant market position. Buffett also looks for companies with a so...
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