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Building a tribe is about creating a movement, not just followers from "summary" of Tribes by Seth Godin

Building a tribe serves a higher purpose than just amassing a group of followers. It is about sparking a movement that can create significant change in the world. A tribe is more than a group of people who simply consume content or products; it is a community united by shared values and beliefs. This sense of connection and belonging is what drives a tribe to take action and make a difference. A tribe is not built by seeking to control or manipulate its members. Instead, it is about empowering individuals to lead and influence others within the community. By fostering leadership and encouraging collaboration, a tribe can grow organically and sustainably. Each member plays a vital role in the tribe's success, contributing their unique strengths and perspectives to the collective vision. ...
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    Tribes

    Seth Godin

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