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Priming affects subsequent thoughts and actions from "summary" of Thinking Fast and Slow by Book Summary
Priming is a phenomenon in which exposure to one stimulus influences a response to a subsequent stimulus. It is a subtle and often unconscious process that can impact our thoughts and actions without our awareness. When we are primed with a certain idea or concept, it can shape how we perceive and interpret the world around us. In one study, participants were exposed to words related to the elderly, such as "wrinkle" and "Florida." After being primed with these words, the participants walked more slowly down the hallway compared to those who were not primed. This demonstrates how priming can influence our behavior in subtle ways. Priming can also affect our decision-making process. For example, when participants were primed with words related to rudeness, they were more likely to interrupt the experimenter during a conversation. This shows how priming can influence our social interactions and responses to others. Furthermore, priming can impact our judgments and perceptions. In another study, participants who were primed with words related to intelligence rated themselves as more intelligent compared to those who were not primed. This highlights how priming can shape our self-perceptions and beliefs about ourselves.- Priming is a powerful cognitive process that can influence our thoughts and actions in various ways. It operates beneath our conscious awareness, making it difficult to detect, but its effects can be profound. By understanding how priming works, we can become more aware of the subtle influences that shape our behavior and decision-making processes.
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