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Framing effects influence choice behavior from "summary" of Thinking Fast and Slow by Book Summary
Framing effects are a powerful force that can significantly impact the decisions we make. The way information is presented to us can shape our perceptions and ultimately influence the choices we end up making. This phenomenon highlights the fact that our decisions are not always based on rational analysis, but can be swayed by subtle changes in how options are framed. When faced with decision-making situations, individuals often rely on mental shortcuts and intuitive judgments rather than engaging in a deliberate, systematic evaluation of the available information. This tendency to make decisions based on heuristics...
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