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The Aristocracy engage in Invidious Comparison from "summary" of Theory of the Leisure Class by Thorstein Veblen

The leisure class engages in invidious comparison as a means of asserting its status and maintaining social distinction. This practice involves measuring one's own worth and social standing against that of others in a way that highlights superiority and reinforces the hierarchy within the class. The comparison is not based on objective criteria or merit but rather on arbitrary markers of status such as wealth, lineage, or conspicuous consumption. By engaging in invidious comparison, the aristocracy seeks to differentiate themselves from the lower classes and solidify their position at the top of the social hierarchy. This behavior serves to uphold the perceived superiority of the leisure class and justify their privileged position in society. Invidious comparison also serves as a form of social control, as those who fail to measure up to the standards set by the leisure class are deemed inferior and excluded from its ranks. The act of comparing oneself to others in a...
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    Theory of the Leisure Class

    Thorstein Veblen

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