Social change is driven by a few influential individuals from "summary" of The tipping point by Malcolm Gladwell
In history, social change has often been attributed to the actions of a select group of individuals who possess a unique set of qualities that enable them to influence others. These individuals, known as "connectors," "mavens," and "salesmen," play a critical role in spreading ideas and behaviors throughout society.
Connectors are individuals who have a vast network of social connections and are adept at bringing people together. They are the hubs of social networks, linking individuals from different social circles and facilitating the spread of information and ideas. By leveraging their extensive networks, connectors have the power to introduce new concepts to a wide audience and catalyze social change.
Mavens, on the other hand, are individuals who possess a deep knowledge and understanding of a particular subject or industry. They are experts in their field and are often sought ...
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