Crisis management strategies in the Tata group from "summary" of The Tatas by Girish Kuber
The Tata group is known for its strong crisis management strategies which have helped it navigate through various challenges over the years. One such example is the handling of the Tata Motors' Nano project, which faced numerous setbacks and controversies. When the Nano project initially ran into trouble due to land acquisition issues in West Bengal, the Tata group swiftly decided to relocate the plant to Gujarat. This quick decision-making and proactive approach helped minimize the impact of the crisis on the project. Furthermore, during the global financial crisis of 200...
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