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Measure success based on revenue growth and customer satisfaction from "summary" of The Sales Acceleration Formula by Mark Roberge
To truly gauge the success of a sales organization, one must look beyond traditional metrics and focus on two key indicators: revenue growth and customer satisfaction. Revenue growth is a clear indicator of a company's financial health and trajectory. It reflects the ability of a sales team to generate revenue and drive business growth. However, revenue growth alone is not enough to measure success. Customer satisfaction is equally important, as it reflects how well a sales team is meeting the needs and expectations of its customers. When these two metrics are considered together, they provide a holistic view of a sales organization's performance. Revenue growth indicates the financial im...
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