Develop a strong online presence to attract referrals from "summary" of The Referral Engine by John Jantsch
To attract referrals, it's crucial to establish a strong online presence. This means having a well-designed website that is easy to navigate and provides valuable information to visitors. Your website should also be optimized for search engines so that potential customers can easily find you when they are searching for products or services that you offer.
In addition to having a website, it's important to engage with your audience on social media platforms. This means regularly posting content that is relevant and interesting to your target market. By sharing valuable information and interacting with your followers, you can build trust and credibility with potential customers, making them more likely to refer your business to others.
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