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Recognize that not all clients contribute equally to success from "summary" of The Pumpkin Plan by Mike Michalowicz
Not every client is created equal. Some clients are like weeds in a garden—clogging your resources and stunting your growth. Others, however, are your prized pumpkins, providing abundant nourishment and support. When you focus your energy on the clients that truly matter, you cultivate a thriving business ecosystem. Identifying these key clients involves evaluating their contribution to your success. Look for those who not only pay well but also align with your values and enhance your brand. These clients are more than just transactions; they are partners in your journey, offering referrals, testimonials, and invaluable feedback. They drive your business forward and inspire innovation. On the flip side, some clients may drain your time, energy, and resources while providing little in return. These...
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