Strategic vision guides the direction of an organization towards success from "summary" of The Power of Strategy Innovation by Robert E. JOHNSTON,J. Douglas BATE
Strategic vision is the foundation upon which successful organizations are built. It serves as a guiding light, leading the way towards achievement and prosperity. Without a clear strategic vision, an organization is like a ship without a compass, drifting aimlessly in the vast sea of competition. A strategic vision is not a mere statement of intent; it is a powerful force that propels the organization towards its goals. It provides a sense of purpose and direction, aligning the efforts of employees towards a common objective. A strong strategic vision inspires and motivates employees, instilling a sense of pride and ownership in the organization's mission. Furthermore, a strategic vision helps organizations to anticipate and adapt to changes in the external environment. By outlining a clear path forward, organizations can proactively respond to challenges and capitalize on opportunities. It provides a framework for decision-making, enabling leaders to make informed choices that are in line with the organization's long-term goals.- A strategic vision is the roadmap to success for an organization. It defines where the organization is heading and how it will get there. By setting a clear strategic vision, organizations can navigate the complexities of the business world with confidence and purpose. It is the cornerstone of effective strategic planning and execution, guiding every aspect of the organization towards a brighter future.
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