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Social connections play a crucial role in habit formation from "summary" of The Power of Habit: Why We Do What We Do in Life & Business by Charles Duhigg

Habits are not created in a vacuum. Rather, they are deeply influenced by the social connections that surround us. When we are surrounded by others who engage in certain behaviors, we are more likely to adopt those behaviors ourselves. This is because habits are, at their core, a form of social bonding. We adopt the habits of those around us in order to fit in and feel connected to our social group. In studies of habits within social groups, researchers have found that habits can be contagious. For example, one study found that if a person becomes obese, their friends are 57% more likely to become obese as well. This is because habits are not just individual behaviors – they are shared experiences that bind us to those around us. This social aspect of habit ...
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    The Power of Habit: Why We Do What We Do in Life & Business

    Charles Duhigg

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