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To succeed in business and in life, you must be a gogiver rather than a go-getter from "summary" of The Go-giver by Bob Burg,John David Mann

The essence of the concept is that true success in both business and life comes not from a focus solely on what one can get, but rather on what one can give. It's about shifting one's focus from a "me-centric" approach to a "you-centric" approach. This may seem counterintuitive in a world that often emphasizes the importance of being a go-getter, of aggressively pursuing one's goals and desires. However, the message of the book is clear: success comes more readily to those who are givers rather than getters. The concept is based on the idea that by focusing on giving value to others, one ultimately receives value in return. This is not about self-sacrifice or martyrdom, but rather about understanding that true success is not a zero-sum game. In fact, it's quite the opposite - by giving to others, we create a positive cycle of goodwill and reciprocity that benefits everyone involved. Being a go-giver is not about being a pushover or allowing oneself to be taken advantage of. It's about approaching relationships and interaction...
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    The Go-giver

    Bob Burg

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