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Embracing change is necessary for survival from "summary" of The End of Marketing by Carlos Gil

In a rapidly evolving digital world, businesses that fail to adapt to change are destined to be left behind. The traditional marketing practices that once reigned supreme are no longer effective in capturing the attention of today's consumers. To survive in this highly competitive landscape, companies must be willing to embrace change and pivot their strategies to meet the evolving needs and expectations of their target audience. The rise of social media and the prevalence of mobile devices have fundamentally altered the way people consume content and interact with brands. As a result, businesses must be agile and willing to exper...
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    The End of Marketing

    Carlos Gil

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